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Colorful Standard

Sometimes it really is the simple things that matter. With all production based in Portugal, Colorful Standard sets a benchmark for non-seasonal ethical production. Recycling fibres, reducing waste and resetting the template for fashion production.

Check out the myriad colours across their jersey, cotton and merino ranges... fresh tones to suit everyone.

Check out our rolling edit of styles at ARRAY, with new colours frequently updated through the year.

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Colorful Standard Merino Socks in Dusty Olive

£14.00
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Colorful Standard Merino Wool Hat in Scarlet Red

£38.00
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Colorful Standard Flannel Shirt in Ivory White

£85.00
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Made in Portugal from organic cotton. This garment is garment dyed and pre-washed, and features anti-pilling yarn.\u003c\/p\u003e\n\u003cp\u003eMachine washable.\u003c\/p\u003e\n\u003cp\u003e100% Organic Cotton \u003cbr\u003e\u003c\/p\u003e"}

Colorful Standard Oxford Shirt in Optical White

£80.00
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Colorful Standard Oxford Shirt in Deep Black

£80.00
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Colorful Standard Sunglasses 17 in Storm Grey with Black Lens

£89.00
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Colorful Standard Sunglasses 17 in Seaweed Green with Green Lens

£89.00
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Colorful Standard Sunglasses 02 in Storm Grey with Black Lens

£89.00
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Colorful Standard Sunglasses 02 in Seaweed Green with Green Lens

£89.00
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Colorful Standard Sunglasses 01 in Coffee Brown with Green Lens

£89.00
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Colorful Standard Merino Socks in Oxblood Red

£14.00
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Colorful Standard Merino Socks in Ocean Green

£14.00
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Colorful Standard Flannel Shirt in Navy Blue in

£85.00
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Colorful Standard Flannel Shirt in Dusty Olive

£85.00
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Colorful Standard Classic Crew Sweat in Faded Black

£60.00
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Colorful Standard Classic Crew Sweat in Dusty Plum

£60.00
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Colorful Standard Classic T-shirt in Faded Black

£30.00
{"id":8105207038210,"title":"Colorful Standard Classic T-shirt in Faded Black","handle":"colorful-standard-classic-t-shirt-in-faded-black-1","description":"\u003cp\u003eA unisex style short-sleeved jersey t-shirt from Colorful Standard. Made in Portugal from organic cotton. This garment is garment dyed and pre-washed, and features anti-pilling yarn.\u003c\/p\u003e\n\u003cp\u003eMachine washable.\u003c\/p\u003e","published_at":"2023-08-22T15:16:25+01:00","created_at":"2023-08-22T15:16:07+01:00","vendor":"Colorful Standard","type":"CLOTHING","tags":["CLOTHING","JERSEY","MENS","menswear","ORGANIC","SS21","TOPS","TSHIRTS","TSHIRTS \u0026 SWEATS","UNISEX"],"price":3000,"price_min":3000,"price_max":3000,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":43839011619074,"title":"S","option1":"S","option2":null,"option3":null,"sku":"COL316","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Colorful Standard Classic T-shirt in Faded Black - S","public_title":"S","options":["S"],"price":3000,"weight":250,"compare_at_price":null,"inventory_management":"shopify","barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43839011651842,"title":"M","option1":"M","option2":null,"option3":null,"sku":"COL316","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Colorful Standard Classic T-shirt in Faded Black - M","public_title":"M","options":["M"],"price":3000,"weight":250,"compare_at_price":null,"inventory_management":"shopify","barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43839011684610,"title":"L","option1":"L","option2":null,"option3":null,"sku":"COL316","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Colorful Standard Classic T-shirt in Faded Black - L","public_title":"L","options":["L"],"price":3000,"weight":250,"compare_at_price":null,"inventory_management":"shopify","barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43839011717378,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"COL316","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Colorful Standard Classic T-shirt in Faded Black - XL","public_title":"XL","options":["XL"],"price":3000,"weight":250,"compare_at_price":null,"inventory_management":"shopify","barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43839011750146,"title":"XXL","option1":"XXL","option2":null,"option3":null,"sku":"COL316","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Colorful Standard Classic T-shirt in Faded Black - XXL","public_title":"XXL","options":["XXL"],"price":3000,"weight":250,"compare_at_price":null,"inventory_management":"shopify","barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/arraystore.co.uk\/cdn\/shop\/files\/FullSizeRender_cd41522f-8875-42d3-8a5f-ed81c2443d5e.jpg?v=1693064033"],"featured_image":"\/\/arraystore.co.uk\/cdn\/shop\/files\/FullSizeRender_cd41522f-8875-42d3-8a5f-ed81c2443d5e.jpg?v=1693064033","options":["Size"],"media":[{"alt":null,"id":31988106166530,"position":1,"preview_image":{"aspect_ratio":0.75,"height":1560,"width":1170,"src":"\/\/arraystore.co.uk\/cdn\/shop\/files\/FullSizeRender_cd41522f-8875-42d3-8a5f-ed81c2443d5e.jpg?v=1693064033"},"aspect_ratio":0.75,"height":1560,"media_type":"image","src":"\/\/arraystore.co.uk\/cdn\/shop\/files\/FullSizeRender_cd41522f-8875-42d3-8a5f-ed81c2443d5e.jpg?v=1693064033","width":1170}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp\u003eA unisex style short-sleeved jersey t-shirt from Colorful Standard. Made in Portugal from organic cotton. This garment is garment dyed and pre-washed, and features anti-pilling yarn.\u003c\/p\u003e\n\u003cp\u003eMachine washable.\u003c\/p\u003e"}

Colorful Standard Twill Pant in Deep Black

£80.00
{"id":8105193865474,"title":"Colorful Standard Twill Pant in Deep Black","handle":"colorful-standard-twill-pant-in-deep-black","description":"\u003cp\u003eDrawsting waist twill cotton trousers, with two side pockets and one back pocket.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eMachine washable.\u003c\/p\u003e\n\u003cp\u003e100% Organic Cotton\u003c\/p\u003e","published_at":"2023-09-11T09:39:22+01:00","created_at":"2023-08-22T14:46:12+01:00","vendor":"Colorful Standard","type":"CLOTHING","tags":["CLOTHING","JERSEY","made in portugal","MENS","menswear","ORGANIC","TROUSERS","TROUSERS \u0026 SHORTS","UNISEX"],"price":8000,"price_min":8000,"price_max":8000,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":43839003328770,"title":"S","option1":"S","option2":null,"option3":null,"sku":"COL315","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Colorful Standard Twill Pant in Deep Black - S","public_title":"S","options":["S"],"price":8000,"weight":250,"compare_at_price":null,"inventory_management":"shopify","barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43839003361538,"title":"M","option1":"M","option2":null,"option3":null,"sku":"COL315","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Colorful Standard Twill Pant in Deep Black - M","public_title":"M","options":["M"],"price":8000,"weight":250,"compare_at_price":null,"inventory_management":"shopify","barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43839003394306,"title":"L","option1":"L","option2":null,"option3":null,"sku":"COL315","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Colorful Standard Twill Pant in Deep Black - L","public_title":"L","options":["L"],"price":8000,"weight":250,"compare_at_price":null,"inventory_management":"shopify","barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43839003427074,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"COL315","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Colorful Standard Twill Pant in Deep Black - XL","public_title":"XL","options":["XL"],"price":8000,"weight":250,"compare_at_price":null,"inventory_management":"shopify","barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/arraystore.co.uk\/cdn\/shop\/files\/IMG_6098.jpg?v=1699290640"],"featured_image":"\/\/arraystore.co.uk\/cdn\/shop\/files\/IMG_6098.jpg?v=1699290640","options":["Size"],"media":[{"alt":null,"id":32204616466690,"position":1,"preview_image":{"aspect_ratio":0.75,"height":656,"width":492,"src":"\/\/arraystore.co.uk\/cdn\/shop\/files\/IMG_6098.jpg?v=1699290640"},"aspect_ratio":0.75,"height":656,"media_type":"image","src":"\/\/arraystore.co.uk\/cdn\/shop\/files\/IMG_6098.jpg?v=1699290640","width":492}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp\u003eDrawsting waist twill cotton trousers, with two side pockets and one back pocket.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eMachine washable.\u003c\/p\u003e\n\u003cp\u003e100% Organic Cotton\u003c\/p\u003e"}

Colorful Standard Twill Pant in Hunter Green

£80.00
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Colorful Standard Twill Pant in Navy Blue

£80.00
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Colorful Standard Classic T-shirt in Dusty Plum

£30.00
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Colorful Standard Active Socks In Sunny Orange

£11.00
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Colorful Standard Active Socks In Raspberry Pink

£11.00
{"id":8068918051074,"title":"Colorful Standard Active Socks In Raspberry Pink","handle":"copy-of-colorful-standard-active-socks-in-raspberry-pink","description":"\u003cspan\u003eA classic tennis sock remastered for more support, style, and of course, sustainability. The mixture of organic cotton, polyamide, and elastane make for an athletic fit, while the socks' extra brushed soles create an unmatched level of comfort. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003cp\u003e\u003cspan\u003e\u003cbr\u003e70% Organic Cotton, 28% Polyamide, 2% Elestane\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMade in Portugal\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCool machine wash\u003c\/span\u003e\u003c\/p\u003e","published_at":"2023-07-13T16:58:22+01:00","created_at":"2023-07-11T12:40:47+01:00","vendor":"Colorful Standard","type":"ACCESSORIES","tags":["ACCESSORIES","made in portugal","organic cotton","socks","unisex"],"price":1100,"price_min":1100,"price_max":1100,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":43764825751810,"title":"UK 3-6","option1":"UK 3-6","option2":null,"option3":null,"sku":"COL304","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Colorful Standard Active Socks In Raspberry Pink - UK 3-6","public_title":"UK 3-6","options":["UK 3-6"],"price":1100,"weight":200,"compare_at_price":null,"inventory_management":"shopify","barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43764825784578,"title":"UK 7-11","option1":"UK 7-11","option2":null,"option3":null,"sku":"COL304","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Colorful Standard Active Socks In Raspberry Pink - UK 7-11","public_title":"UK 7-11","options":["UK 7-11"],"price":1100,"weight":200,"compare_at_price":null,"inventory_management":"shopify","barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/arraystore.co.uk\/cdn\/shop\/files\/IMG_9875_80e8da31-f52e-4a78-94be-7522cc15b8f4.jpg?v=1689075649"],"featured_image":"\/\/arraystore.co.uk\/cdn\/shop\/files\/IMG_9875_80e8da31-f52e-4a78-94be-7522cc15b8f4.jpg?v=1689075649","options":["Size"],"media":[{"alt":null,"id":31895370268930,"position":1,"preview_image":{"aspect_ratio":0.718,"height":1009,"width":724,"src":"\/\/arraystore.co.uk\/cdn\/shop\/files\/IMG_9875_80e8da31-f52e-4a78-94be-7522cc15b8f4.jpg?v=1689075649"},"aspect_ratio":0.718,"height":1009,"media_type":"image","src":"\/\/arraystore.co.uk\/cdn\/shop\/files\/IMG_9875_80e8da31-f52e-4a78-94be-7522cc15b8f4.jpg?v=1689075649","width":724}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cspan\u003eA classic tennis sock remastered for more support, style, and of course, sustainability. The mixture of organic cotton, polyamide, and elastane make for an athletic fit, while the socks' extra brushed soles create an unmatched level of comfort. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003cp\u003e\u003cspan\u003e\u003cbr\u003e70% Organic Cotton, 28% Polyamide, 2% Elestane\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMade in Portugal\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCool machine wash\u003c\/span\u003e\u003c\/p\u003e"}

Colorful Standard Active Socks in Emerald Green

£11.00
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Colorful Standard Cotton Cap in Hunter Green

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Colorful Standard Swim Shorts in Navy Blue

£60.00
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Colorful Standard Swim Shorts in Deep Black

£60.00
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Colorful Standard Cotton Cap in Petrol Blue

£30.00
{"id":8023423156482,"title":"Colorful Standard Cotton Cap in Petrol Blue","handle":"colorful-standard-cotton-cap-in-petrol-blue","description":"\u003cp\u003eOrganic cotton six panel peaked cap.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eMade in Portugal.\u003c\/p\u003e\n\u003cp\u003e100% Organic cotton\u003c\/p\u003e\n\u003cp\u003eSponge clean only.\u003c\/p\u003e","published_at":"2023-10-04T15:55:32+01:00","created_at":"2023-05-16T14:04:37+01:00","vendor":"Colorful Standard","type":"ACCESSORIES","tags":["ACCESSORIES","CAPS","HATS","HATS \u0026 SCARVES","made in portugal","organic cotton","unisex"],"price":3000,"price_min":3000,"price_max":3000,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":43706602389762,"title":"Default Title","option1":"Default Title","option2":null,"option3":null,"sku":"COL31","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Colorful Standard Cotton Cap in Petrol Blue","public_title":null,"options":["Default Title"],"price":3000,"weight":200,"compare_at_price":null,"inventory_management":"shopify","barcode":"","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/arraystore.co.uk\/cdn\/shop\/files\/image_75d37175-a696-47a8-9948-3ed81e669948.jpg?v=1685019137"],"featured_image":"\/\/arraystore.co.uk\/cdn\/shop\/files\/image_75d37175-a696-47a8-9948-3ed81e669948.jpg?v=1685019137","options":["Title"],"media":[{"alt":null,"id":31770822541570,"position":1,"preview_image":{"aspect_ratio":0.75,"height":673,"width":505,"src":"\/\/arraystore.co.uk\/cdn\/shop\/files\/image_75d37175-a696-47a8-9948-3ed81e669948.jpg?v=1685019137"},"aspect_ratio":0.75,"height":673,"media_type":"image","src":"\/\/arraystore.co.uk\/cdn\/shop\/files\/image_75d37175-a696-47a8-9948-3ed81e669948.jpg?v=1685019137","width":505}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp\u003eOrganic cotton six panel peaked cap.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eMade in Portugal.\u003c\/p\u003e\n\u003cp\u003e100% Organic cotton\u003c\/p\u003e\n\u003cp\u003eSponge clean only.\u003c\/p\u003e"}

Colorful Standard Cotton Cap in Deep Black

£30.00
{"id":8023407460610,"title":"Colorful Standard Cotton Cap in Deep Black","handle":"colorful-standard-cotton-cap-in-deep-black","description":"\u003cp\u003eOrganic cotton six panel peaked cap. \u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eMade in Portugal.\u003c\/p\u003e\n\u003cp\u003e100% Organic cotton\u003c\/p\u003e\n\u003cp\u003eSponge clean only.\u003c\/p\u003e","published_at":"2023-05-25T13:52:50+01:00","created_at":"2023-05-16T13:24:02+01:00","vendor":"Colorful Standard","type":"ACCESSORIES","tags":["ACCESSORIES","CAPS","HATS","HATS \u0026 SCARVES","holiday collection","made in portugal","organic cotton","unisex"],"price":3000,"price_min":3000,"price_max":3000,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":43706591772930,"title":"Default Title","option1":"Default Title","option2":null,"option3":null,"sku":"COL29","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Colorful Standard Cotton Cap in Deep Black","public_title":null,"options":["Default Title"],"price":3000,"weight":200,"compare_at_price":null,"inventory_management":"shopify","barcode":"","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/arraystore.co.uk\/cdn\/shop\/files\/image_87838137-be15-4fd7-a4a9-a390994b004e.jpg?v=1685019173"],"featured_image":"\/\/arraystore.co.uk\/cdn\/shop\/files\/image_87838137-be15-4fd7-a4a9-a390994b004e.jpg?v=1685019173","options":["Title"],"media":[{"alt":null,"id":31770824999170,"position":1,"preview_image":{"aspect_ratio":0.75,"height":673,"width":505,"src":"\/\/arraystore.co.uk\/cdn\/shop\/files\/image_87838137-be15-4fd7-a4a9-a390994b004e.jpg?v=1685019173"},"aspect_ratio":0.75,"height":673,"media_type":"image","src":"\/\/arraystore.co.uk\/cdn\/shop\/files\/image_87838137-be15-4fd7-a4a9-a390994b004e.jpg?v=1685019173","width":505}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp\u003eOrganic cotton six panel peaked cap. \u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eMade in Portugal.\u003c\/p\u003e\n\u003cp\u003e100% Organic cotton\u003c\/p\u003e\n\u003cp\u003eSponge clean only.\u003c\/p\u003e"}

Colorful Standard Cotton Cap in Sunny Orange

£30.00
{"id":8008827863298,"title":"Colorful Standard Cotton Cap in Sunny Orange","handle":"colorful-standard-cotton-cap-in-sunny-orange","description":"\u003cp\u003eOrganic cotton six panels peaked cap.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eMade in Portugal.\u003c\/p\u003e\n\u003cp\u003eSpinge clean only.\u003c\/p\u003e","published_at":"2023-07-11T12:36:29+01:00","created_at":"2023-04-26T11:30:42+01:00","vendor":"Colorful Standard","type":"ACCESSORIES","tags":["ACCESSORIES","CAPS","HATS","HATS \u0026 SCARVES","holiday collection","made in portugal","organic cotton","unisex"],"price":3000,"price_min":3000,"price_max":3000,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":43685600395522,"title":"Default Title","option1":"Default Title","option2":null,"option3":null,"sku":"COL27","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Colorful Standard Cotton Cap in Sunny Orange","public_title":null,"options":["Default Title"],"price":3000,"weight":200,"compare_at_price":null,"inventory_management":"shopify","barcode":"","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/arraystore.co.uk\/cdn\/shop\/files\/image.jpg?v=1682505820"],"featured_image":"\/\/arraystore.co.uk\/cdn\/shop\/files\/image.jpg?v=1682505820","options":["Title"],"media":[{"alt":null,"id":31700753940738,"position":1,"preview_image":{"aspect_ratio":0.75,"height":1560,"width":1170,"src":"\/\/arraystore.co.uk\/cdn\/shop\/files\/image.jpg?v=1682505820"},"aspect_ratio":0.75,"height":1560,"media_type":"image","src":"\/\/arraystore.co.uk\/cdn\/shop\/files\/image.jpg?v=1682505820","width":1170}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp\u003eOrganic cotton six panels peaked cap.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eMade in Portugal.\u003c\/p\u003e\n\u003cp\u003eSpinge clean only.\u003c\/p\u003e"}

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